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What is one-hour Martinizing?

Obviously... Some type of quick dry-cleaning, ironng method from the 50's-60's, invented by a guy named Martin. One Hour Dry Cleaning Look up information on "Martinizing Dry Cleaning", owned by Martin Franchises, Inc.
Martinizing Dry Cleaning promises (or used to) one-hour dry-cleaning, thus the phrase "one hour martinizing". Martinizing Dry Cleaning Martinizing Dry Cleaning is a dry cleaning franchise founded in 1949. Martin Franchises, Inc., the parent company, is the largest dry cleaning franchise in the United States, with over 600 franchised stores worldwide. The family owned company is based in Loveland, Ohio. The Martinizing process promises one-hour dry-cleaning, much faster than traditional processes. In particular, the cleaning is done on-site rather than in a central plant.
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